Store Merchandising

A challenge with packaging design is display design. Stores will often ask for my expertise on how to display Trimaco products in the best way for their customer. I enjoy working on the initial design, to prototype, to large scale implementation. All items below have also had packaging designed and directed by me.

merchandisingA store display for Sherwin-Williams. Can be seen in over 4k stores across the USA. The products displayed are ordered in large quantities and stored in the back. With a small store front the task was to display the large rolls to the customers in a minimal footprint. I also created signage to help the consumer make the correct buying choice depending on their surface protection needs.

merchandising 2A drop cloth display for Sherwin-Williams. We wanted to tell the story better by adding photography, product swatches, and clear content. I also worked with the team to determine product placement on the rack. Recently a side rack was added in order to display a new product at their stores. This rack can be found in over 4k stores across the USA and Canada.

A planogram design for The Home Depot. I helped determine product layout and design. As well as creating key signage to help the consumer in the buying process. Currently being tested at top performing stores across the Nation.

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